Category: PRID301

PRID301: Dissertation Proposal

Dissertation Proposal
“In this ‘Protean Era’ (Baudrillard 1990), are advancements in technology responsible for new marketing approaches, or is it simply the demand from conceptual creativity that’s responsible for technological innovation?”
Every day, consciously or not, we’re made aware of different brands, products and services through multiple marketing strategies. These campaigns do and will continue to use [...]